Honda BR-V, WR-V, Brezza Vitara, Hyundai Creta, Scorpio push C2 SUV segment by 25% in March

SUVs in the segment such as the Ford EcoSport, Honda BR-V, Honda WR-V, Maruti Suzuki Vitara Brezza, Hyundai Creta have been the most popular choices.

Honda Cars India's Senior Vice President Marketing Jnaneswar Sen on WR-V marketing campaign. Photo: Honda Cars India

The C2 SUV segment in India has seen one of the biggest growth during the last few years. The segment saw a large 25% growth in sales in the month of March, according to data from the Society of Indian Automobile Manufacturers (SIAM).

The C2 SUV segment are those SUV's priced between Rs 8 lakh to Rs 10 lakh.

SUVs in the segment such as the Ford EcoSport, Honda BR-V, Honda WR-V, Maruti Suzuki Vitara Brezza, Hyundai Creta have been the most popular choices. Maruti Suzuki Vitara Brezza has been the most popular it saw an 80.8% growth in comparison to the same month last year as it sold 10,057 units during March 2017.

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Honda BR-V in the month of March saw a 104.3% growth in sales month on month. It's sales climbed from 703 units in March 2016 to 1,436 units units in March 2017. Newly launched Honda WR-V in the same segment too saw a good traction in sales in its first month of launch as it sold 3,833 units in March.

Hyundai Creta too has seen a good growth in sales during the month as it posted a 22.5% growth in comparison to the same month last year. It sales rose to 10,001 units during March 2017. In terms of its month on month growth too it posted a 11.1% growth.

Mahindra Scorpio too has seen a good growth during March as it posted a 28.4% growth from the same month last year, as it sold 5,157 units during the month. On a month on month basis too it saw a 11.8% growth in sales.

Ford EcoSport, however, saw a small growth in sales during the month. It posted a 4.6% year on year growth in sales and saw a even smaller 2.2% month on month growth in sales during March.

However, other SUVs in the segment such as the Mahindra TUV300, Maruti Suzuki S-Cross, Nissan Terrano, Renault Duster and Tata Safari Storme posted a minor growth or decline in sales during the month.

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