Maruti Suzuki's small car sales to go down, to launch CNG models and SUVs

Maruti Suzuki's market share, which was at 51 per cent in 2019, has gone down to 41 per cent this September.

Maruti Suzuki India Ltd is planning to increase its CNG powered models as well as SUVs. Image Source: PTI

With the petrol-powered small car/hatchbacks buyers affected and others opting for sport utility vehicle (SUV), Maruti Suzuki India Ltd will increase its CNG powered models as well as SUVs, Maruti-Suzuki Chairman R.C. Bhargava said on Friday.

He also said the small car segment which was at about 70 per cent for the company will go down to about 65 per cent which is also a substantial size. Speaking to reporters, he noted that there has been a degrowth in the small car hatchback segment while SUV segment logged major growth.

"Next year, there will be degrowth in the hatchback segment. The purchasing power of hatchback segment has been affected and hence, is not growing. The production capacity will come down from 70 per cent to what the market needs," Bhargava said. Nevertheless, hatchbacks are still a large part of Maruti Suzuki's business.

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According to him, the decline in the small car market began three years ago and inflation will make it worse affecting this market segment. He said the change in the composition of sales - decline in small cars and increase in SUVs - is due to the various price increases.

Maruti Suzuki's market share, which was at 51 per cent in 2019, has gone down to 41 per cent this September. Bhargava did not agree that the company was late in entering the electric vehicle segment -it plans to launch its model in 2025 - even as Tata Motors has launched a mass market model.

"We are localising the components, looking at the infrastructure development in the country. An electric vehicle customer should not face issues," he said. Queried about the inventory build up of the small cars, Shashank Srivastava, Senior Executive Director, Marketing & Sales said there has been a bit of build up as there is mismatch of supply and demand.

He did not agree that the increase in compressed natural gas (CNG) prices will result in higher demand for diesel-powered models. Srivastava said the diesel segment remains at 18 per cent and CNG continues to be a good economical option against petrol and diesel vehicles.

He said Maruti Suzuki will launch more CNG-powered models based on the waiting period for the existing ones. On the SUV front, Bhargava said Maruti Suzuki will increase its offerings and newer models will be showcased at the upcoming AutoExpo.

Queried about the impact of rupee depreciation against the dollar, he said that the Indian currency depreciation is much less as compared to other currencies. The rupee has strengthened against the yen, which has resulted in imports becoming cheaper for Maruti Suzuki. Bhargava said the company is targeting two million units this year though the major challenge is the supply of semiconductors.

As regards the used car segment Srivastava said the used car pool has gone down. Meanwhile, the company logged an operational revenue of Rs 29,930.8 crore and a net profit of Rs 2,061.5 crore for the quarter ended on September 30, 2022.

For the previous year's corresponding period, Maruti Suzuki's total operational revenue stood at Rs 20,538.9 crore and a net profit of Rs 475.3 crore. During the quarter under review, the company had sold 517,395 vehicles -- domestic 454,200 units, exports 63,195 units.

Shortage of electronic components impacted production by about 35,000 vehicles in this quarter. The same period previous year was marked by acute shortage of electronic components and consequently the company could sell a total of 379,541 units comprising 320,133 units in domestic and 59,408 units in export markets. Pending customer orders stood at about 412,000 vehicles at the end of this quarter out of which about 130,000 vehicle pre-bookings are for recently launched models, the company said.

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