Asian Business Awards 2023: ZEE Europe's Parul Goel wins Media Personality of the Year
This strategic venture aligns with Goel's commitment to catering to the multicultural fabric of the UK, offering a wide array of content spanning lifestyle, entertainment, drama, and regional programming.
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The vibrant tapestry of the UK’s Asian Business landscape witnessed a momentous occasion on November 22 as Parul Goel, the Territory Head of ZEE Europe, was awarded the distinguished Media Personality of the Year at the Asian Business Awards 2023. Goel's award is not just a recognition of past achievements but a testament to his visionary leadership and the promising trajectory of Zee Entertainment Europe under his guidance.
As he continues to navigate the dynamic media landscape, Goel remains committed to delivering extraordinary entertainment experiences to a global audience.
Expressing his gratitude for the honour, Parul Goel shared, "I am grateful and filled with gratitude and would like to thank Kalpesh Solanki and Shailesh Solanki for this prestigious award. And extend my heartiest congratulations to the Asian Media Group on completing 25 years.
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The journey has never been easy, and it continues to present its challenges. With the unwavering support of my family and my wife Vibhuti, I strive to do my best and learn each day. Receiving this award in the presence of dignitaries, including the Deputy PM of the UK, His Excellency the High Commissioner of the UK, the Mayor of London, and representatives of the UK's top business houses, was a prestigious moment that I will cherish forever.”
In a strategic move that reverberated across the UK, ZEE Entertainment achieved a significant milestone in 2023: the company launched four captivating channels on Freeview Connected. This expansion, featuring Zee Zest, Zing, Zee World, and Zee Punjabi, aimed to provide a diverse range of content accessible through Freeview's extensive platform.
This strategic venture aligns with Goel's commitment to catering to the multicultural fabric of the UK, offering a wide array of content spanning lifestyle, entertainment, drama, and regional programming. Notably, Goel's entrepreneurial acumen extends beyond the UK market. Responding to the demand for Bollywood and Indian television content, in September of this year, Zee Entertainment Enterprises Limited (ZEEL) announced the re-launch of Zee One, a Bollywood-centric channel uniquely tailored for German viewers through a groundbreaking partnership with Samsung TV Plus. ZEE Entertainment's strategic move to reintroduce Zee One, in Germany, Switzerland, and Austria, highlights Goel's vision to provide high-quality entertainment tailored for diverse audiences.
This strategic move not only ensured seamless access to the channel's content on Samsung TV Plus but also addressed the demand for Bollywood content, further strengthening Zee’s reach in the European market.
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