Realme GT 2 Pro to be placed in premium price category in India, says CEO Madhav Sheth ahead of launch on April 7

Realme also announced the brand’s vision to curb carbon emissions of its GT series smartphone by 30 per cent in five years and achieve Double Zero carbon emissions and zero waste landfill in corporate operations by 2025.

The smartphone manufacturer announced the launch date at FDCI x Lakme Fashion Week on Wednesday.

Realme's upcoming flagship smartphones Realme GT 2 Pro and Realme GT 2 will be placed in the premium price category, Madhav Sheth, Chief Executive Officer (CEO) at Realme India tells Zee Business in an exclusive interview.

@MadhavSheth1 with #realmeGT2Pro at #LakmeFashionWeek @realmeIndia pic.twitter.com/pR816e6FAv

— Bharat Upadhyay (@bharatupadhya11) March 23, 2022

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The India launch will be on April 7, 2022. The smartphone manufacturer announced the launch date at FDCI x Lakme Fashion Week on Wednesday.

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Sheth, who is also the Vice President (VP) at Realme and President at Realme International Business Group said that chip shortage around the world will not impact the production of the upcoming Realme GT 2 Pro and Realme GT smartphones in India.

At the event, Realme also announced the brand’s vision to curb carbon emissions of its GT series smartphone by 30 per cent in five years and achieve Double Zero carbon emissions and zero waste landfill in corporate operations by 2025.

"Sustainability is a cause that’s very close to our hearts and hence, Realme is working full steam ahead to reduce carbon emissions of GT series by 30 per cent and achieve ‘Double Zero’ emissions organizationally by 2025," he further added.

According to the company, Realme GT 2 Pro has been awarded the latest sustainability certification issued by Sweden-based TCO Development for its leadership in sustainable design innovation and manufacturing process. It is also the world’s first smartphone to use a biopolymer for the entire rear panel, reducing carbon emissions from its manufacturing by 35.5 per cent.

Compared with purely petroleum-based materials, this biopolymer creates 2kg fewer carbon emissions for every kilogram made. The percentage of plastic used in the phone’s packaging has also been reduced from 21.7 per cent to a minuscule 0.3 per cent, resulting in an almost negligible amount of plastic, the company claims.

The significant occasion also witnessed the showcase of realme x Shantnu and Nikhil’s bespoke and premium ‘Nomad’ collection as well.

"Our collaboration with celebrated couturiers Shantnu and Nikhil showcases the perfect and premium amalgamation of nature and technology. It draws inspiration from the sustainable design elements of the highly sophisticated Realme GT 2 Pro, to be launched on April 7th," Sheth said.

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