OnePlus kicks off Road Trip Futurebound, showcases OnePlus 11 Concept unveiled at MWC 2023

One of the key highlights of the OnePlus Road Trip 2023 is the popular OnePlus 11 Concept which was unveiled at the recent Mobile World Congress (MWC) 2023 held in Barcelona.

Ishita Grover said that the campaign will bring the OnePlus experience closer to the doorsteps of the OnePlus community in over 25 cities. Photo credit: Raghwendra Shukla

OnePlus has announced the OnePlus Road Trip - Futurebound. This is the second edition of the OnePlus Road Trip campaign that aims to bring the latest tech experiences from OnePlus closer to its community across India. The road trip commenced its journey from Delhi and will span across the expansive northern and southern regions of India.

The OnePlus Road Trip - Futurebound was flagged off in Delhi today, in the presence of several community members, unveiling the special pop-up OnePlus experience outlet that showcases a diverse range of OnePlus products.

One of the key highlights of the OnePlus Road Trip 2023 is the popular OnePlus 11 Concept which was unveiled at the recent Mobile World Congress (MWC) 2023 held in Barcelona. Since its unveiling at the MWC 2023, the OnePlus 11 Concept is now available for the first time for the Indian community to experience the innovative products first-hand.

The OnePlus 11 Concept features Active CryoFlux, a state-of-the-art liquid cooling to unlock next-generation mobile cooling and gameplay.

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In addition to the OnePlus 11 Concept, the pop-up experience outlet will also feature the recently launched flagship OnePlus 11 series, the all-new OnePlus Pad, OnePlus Buds Pro 2, OnePlus Nord CE 3 Lite, OnePlus Nord Buds 2, OnePlus Keyboard 81Pro and as well as the OnePlus Monitor X 27, showcasing the true strength of the OnePlus ecosystem of products.

As part of this campaign, OnePlus has transformed two large 32 feet expandable trucks into mobile experience outlets. They will embark on a journey towards northern and southern routes respectively, covering over 25 cities which includes several tier-2 cities and beyond. One pop-up experience outlet will be covering cities in the northern region such as Chandigarh, Jaipur, Lucknow amongst others, while the other pop-up outlet will be heading towards a southern route, covering cities like Coimbatore, Chennai, Pune, Kochi, Ahmedabad and more.

"OnePlus Road Trip – Futurebound, comes back this year with a bigger, better experience, embarking on a much more expansive journey across India, to bring the OnePlus experience closer to the doorsteps of our community in over 25 cities, including tier-2 cities and beyond," Ishita Grover, Director - Marketing Communications, OnePlus India said.

Also, customers looking to buy the OnePlus 11 Series products also stand a chance to win an exciting OnePlus goodie at the venue.

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