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Netflix, Amazon, Disney-backed group protests India's tobacco rules

Netflix, Amazon, Disney-backed group protests India's tobacco rules

Sat, Jun 10, 2023

An Indian group representing Netflix, Amazon and Disney has told the government its new tobacco warning rules are impossible to implement for streaming giants and will impinge on content creators' freedom of expression.

Can you win free money on Temu? Discover the truth about Temu Cash Rewards

Can you win free money on Temu? Discover the truth about Temu Cash Rewards

Thu, Jun 08, 2023

Temu has been generating significant buzz as an up-and-coming player in the e-commerce industry lately. Since its debut, Temu has experienced a remarkable surge in popularity, quickly rising to the top of the download rankings in the US App Store within a few months.

Exclusive: Imp News For Investment Advisers, Every Newsletter Should Not Be Considered As Advertisement: SEBI

Exclusive: Imp News For Investment Advisers, Every Newsletter Should Not Be Considered As Advertisement: SEBI

Wed, May 31, 2023

There is important news for Research Analyst and Investment Advisers. Clearing is possible from SEBI on matters related to the advertisement. SEBI believes that not every newsletter or communication should be treated as an advertisement. Also, even if there is a request for investment, it will be considered as an advertisement. Know the full news from Deepanshu Bhandari in this video.

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Key MarTech and advertising trends to take shape in 2023

Key MarTech and advertising trends to take shape in 2023

Thu, Dec 29, 2022

Looking ahead to the next year, the advertising industry is expected to undergo a significant shift with the advancement of AI technology. Tech-led tools are set to revolutionize the way creative agencies function, streamlining and automating certain tasks related to content creation.

Apple will show more ads in App Store from October 25

Apple will show more ads in App Store from October 25

Sun, Oct 23, 2022

App-related advertising would start to appear in the Today tab of the main App Store and in a aYou Might Also Like` section at the bottom of individual app listings.

Companies To Increase Expenditure For Advertisement This Feative Season

Companies To Increase Expenditure For Advertisement This Feative Season

Tue, Sep 27, 2022

Companies will increase spending on advertising in the festive season. Know the complete details from Kushal Gupta.

Aapki Khabar Aapka Fayda: Guidelines For Social Media Influencers Soon, Up To Rs 50 Lakh Fine For Violation

Aapki Khabar Aapka Fayda: Guidelines For Social Media Influencers Soon, Up To Rs 50 Lakh Fine For Violation

Thu, Sep 08, 2022

The government will soon issue guidelines for social media influencers. As per the proposed guidelines, if social media influencers endorse any brand after taking money, they will have to declare their association with that brand. If any social media influencer violates the rules, then a fined between Rs 10 lakh to 50 lakh will be imposed. Social media influencers will need to put disclaimers in such endorsement posts. The guidelines might come within the next 15 days. Watch this special report of Aapki Khabar Aapka Fayda.

Zomato Hrithik Roshan ad: Mahakal temple priests want online food delivery firm to withdraw `offensive' advertisement

Zomato Hrithik Roshan ad: Mahakal temple priests want online food delivery firm to withdraw `offensive' advertisement

Sun, Aug 21, 2022

They also approached Ujjain district collector Ashish Singh who is the chairman of the Mahakal temple trust and sought action against the company.

How ad-tech startups are revolutionalising advertising landscape

How ad-tech startups are revolutionalising advertising landscape

Wed, Aug 10, 2022

The company specialises in digital marketing for all major kinds of app verticals including gaming, e-commerce, lifestyle, utilities, social, education, entertainment, and others on CPM, CPI, and CPA cost models.

Rental properties witnessing high demand in major metros: Report

Rental properties witnessing high demand in major metros: Report

Fri, Jul 22, 2022

Around 40 per cent of the deals were closed in less than 6 hours after posting of the rental advertisements, Agarwal said.

How much government spends on advertisements in newspapers and channels? Find out

How much government spends on advertisements in newspapers and channels? Find out

Thu, Jul 21, 2022

Govt spent Rs 911.17 crore on advertisements over last three years.

India ad market tipped to become fastest growing in world at $11.1 billion: Report

India ad market tipped to become fastest growing in world at $11.1 billion: Report

Fri, Jul 15, 2022

Ad spending in the Asia Pacific is anticipated to reach USD 250 billion, with digital accounting for much of this amount.

ASCI releases advertisement complaints report; educational, healthcare products advertisements found most objectionable

ASCI releases advertisement complaints report; educational, healthcare products advertisements found most objectionable

Tue, Jun 28, 2022

ASCI also found out that a whopping 94 per cent advertisements out of 5532 needed corrections.

CCPA issues new guidelines for advertisements, bans surrogate ads

CCPA issues new guidelines for advertisements, bans surrogate ads

Fri, Jun 10, 2022

CCPA has issued new guidelines for advertisements on 10 June 2022. What is the guideline? And which ads would be considered deceptive? Zee Business' Ambarish Pandey reports.

ASCI issues guidelines on harmful gender stereotypes advertisement, Check details

ASCI issues guidelines on harmful gender stereotypes advertisement, Check details

Wed, Jun 08, 2022

In the guidelines, it will be forbidden to show Gender Stereotypes beliefs. Along with this, jokes cannot be made about one's physical appearance or gender.

Ad endorsement by celebs: Akshay Kumar leads screen time segment; Check other celebrities on the list

Ad endorsement by celebs: Akshay Kumar leads screen time segment; Check other celebrities on the list

Tue, Jul 27, 2021

According to the data, Akshay Kumar is the celebrity whose screen time is the most. He is seen selling different products on different television channels for a total of 33 hours a day.

Protecting consumers! IRDAI proposes these changes in insurance advertisement - All you need to know

Protecting consumers! IRDAI proposes these changes in insurance advertisement - All you need to know

Sun, Oct 25, 2020

The regulator has proposed to prohibit insurers from issuing advertisements that make claims which are beyond reasonable expectations of performance.

Good news for media! Ad spends to get elections, cricket world cup, IPL boost next year

Good news for media! Ad spends to get elections, cricket world cup, IPL boost next year

Thu, Dec 06, 2018

Ad spends are expected to rise in 2019 on the back of general elections, cricket world cup and Indian Premier League, according to Zenith Global Advertising Expenditure Forecast. "2019 is the year of the Indian general elections.

Twitter, Facebook launch tools to track advertising

Twitter, Facebook launch tools to track advertising

Fri, Jun 29, 2018

The microblogging site launched `Ads Transparency Center` to allow anyone to view ads that have been put on Twitter, with greater transparency about US federal election campaign ads.

Digital video advertising spends expected to grow by 40% in next 5 years: Report

Digital video advertising spends expected to grow by 40% in next 5 years: Report

Fri, Oct 13, 2017

Digital advertisement spends are expected to grow to Rs 29,450 crore in 2021 from Rs 7,690 crore in 2016.

No ads of realty projects without registering with regulator

No ads of realty projects without registering with regulator

Wed, Jun 21, 2017

The Real Estate (Regulation and Development) Act was passed last year to regulate the sector, eliminate fly-by- night operators and protect buyers' interest. The Act came into force from May this year.

E-commerce continues to be a big growth area: R S Subramanian, DHL

E-commerce continues to be a big growth area: R S Subramanian, DHL

Mon, Nov 14, 2016

"As of now every single e-commerce player is a DHL customer and they are doing some of their deliveries but we are also continue to deliver for them," said R S Subramanian, Sr Vice President & Country Manager of DHL Express India.

Trai to hold seminar to look into auto download of video ads

Trai to hold seminar to look into auto download of video ads

Sun, Oct 16, 2016

In the first phase, Trai plans to hold this seminar comprising industry experts, telecom service providers and internet as well as social media companies with panel discussion on the issue.

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